Baidu to integrate AIGC into its app, cloud and search services

Baidu announced that it is launching an upgraded version of Ernie Bot 3.0 (Wen Xin Yi Yan) in March, 2023. As Baidu's answer to ChatGPT, the AI-generative content (AIGC) service will be fully integrated across Baidu's operations, including Baidu App, Baidu Search, and Baidu AI Cloud to enhance user experience, according to Robin Li, Baidu co-founder and CEO, during the company's earnings call on Feb 22.

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