Mobeam and ams: Smartphone barcodes will finally be readable by all POS laser scanners

Mobeam and ams AG have announced they have formed a partnership that will accelerate the ability of smartphones to transmit barcoded content that can be read by all point-of-sale (POS) laser scanners. The partnership will provide an integrated solution consisting of ams' light sensors and Mobeam's light-based beaming technology. With this partnership, handset makers will be able to fully support mobile commerce applications that use barcodes such as coupon redemption, loyalty cards, gift cards and tickets. For retailers, this will mean the end of manually sorting printed coupons, and waiting months for reimbursement.



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