Commentary: HTC reveals confusing product positioning strategy
Apr 17, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

HTC has launched three models of its HTC One family, the M9, M9+ and E9+, in less than two months, a speed which seems to be too fast to enable consumers to understand its product positioning and market segment    

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Apple to equip next iPhone with Force Touch technology
Apr 16, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

Apple is preparing to equip its next iPhone model with Force Touch technology similar to that used in the Apple Watch but is still experimenting where the sensor will be placed, according to touch panel makers    

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Intel pushes into mini desktop market in 2015
Apr 16, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

Despite weak global PC sales, inexpensive mini desktops are still seeing strong demand from consumers, prompting Intel to strengthen its mini desktop platform R&D and related marketing, according to sou    

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Order visibility for fingerprint sensors, NFC chips extends to 6 months
Apr 15, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

Order visibility for fingerprint sensors and NFC chips has extended to six months as more Android-based smartphone vendors have incorporated mobile payment functionality into their new models, according to indu    

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This year's Apple Developer Conference will kick off on June 8
Apr 15, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

Apple announced the official dates for its annual Worldwide Developers Conference. WWDC 2015 will take place between June 8 and June 12 in San Francisco's Moscone Center. Developers who are interested in t    

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Digitimes Research: Lenovo to ship less than 10 million smartphones in 1Q15
Apr 02, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

Lenovo is expected to ship less than 10 million smartphones in the first quarter of 2015 due to high inventories left over from the previous quarter as well as its marketing strategy and pricing for Lenovo- and    

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HTC to unveil new HTC One family products in April in Beijing
Mar 31, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

HTC is likely to unveil two new models of its flagship HTC One M9 family products, the HTC One M9 Plus and HTC One E9 Plus, at a product presentation to be held in Beijing on April 8, according to industry sour    

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Entry-level Xiaomi smartphone to launch on April 8
Mar 30, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

Xiaomi is rumored to announce a new smartphone in the upcoming days, probably on March 31 and it could go on sale as early as April 8. The handset will cost CNY 499 or just €75.The specs of the device also lea    

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LG announces global rollout of Magna, Spirit, Leon, and Joy
Mar 30, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

LG's latest mid-range smartphone quartet went official in mid-February, just before MWC 2015. The South Korean company has now announced the global rollout of its mid-rangers - Magna, Spirit, Leon, and Joy    

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Tablet vendors looking to tackle niche markets in 2015
Mar 26, 2015 (Updated Jan 12, 2016) Cellpex, United States, Ohio - admin

Tablet vendors are looking to tackle niche markets in 2015 including the industrial, commercial and education segments as the global tablet market is expected to take further hits due to rising influence from l    

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