Blog » March 2012

Google patent outlines ads targeted to 'environmental conditions'

The ad game is all about targeting: demographics, locations, keywords -- and really, few companies are more equipped to target users than Google. In case you were worried that the search giant doesn't have    

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More Android 4.0 smartphones to launch in 2Q12

The supply of smartphones running on Android 4.0 will increase substantially starting the second quarter of 2012, with mid-range to high-end models coming from brand vendors including HTC, Samsung Electronics,    

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LG targets sales of 80M handsets, 35M smartphones for 2012

LG Electronics expects to sell 80 million handsets, 35 million smartphones and 8 million LTE smartphones in 2012, according to a senior LG executive. The overall handset sales would represent a drop from LG    

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Windows Phone goes on sale in China today

Microsoft China has finally christened its first Windows Phone. The HTC Triumph (or Titan, or even Eternity, according to the official Windows Phone Blog) is out, brandishing a 4.7-inch display and double camer    

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Samsung in-house-developed smartphone processor may impact Qualcomm, TI, Nvidia

Samsung Electronics' in-house development of an ARM-architecture processor, Exynos, for use in its Galaxy S III smartphone signals Samsung's stepping into development of ARM processors for use in smar    

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HTC likely to launch cloud computing music service in 2H12, say sources

HTC is expected to venture into cloud computing music service that will provide cross-platform, cross-device mobile music experience to end users in the second half of 2012, with its subsidiary Beats Electronic    

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IC design houses experiencing strong order growth from China

Most Taiwan-based IC designers have experienced a surge in orders from China-based branded and white-box handset vendors recently, assuring strong revenue gains for March and April, industry sources believe.    

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Apple, Nokia, Motorola and RIM argue over the nano-SIM design

Giesecke & Devrient, the German company that invented the SIM card, recently came up with the idea of the nano-SIM. This new, even smaller version of the SIM is only a third of the already tiny micro-SI    

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Study: free apps drain 75 percent more power, badly built advertising to blame

It's often said there's no such thing as a free lunch and that's doubly the case for free apps. A team from Purdue University found that nearly three quarters of the power used when you run an ap    

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Fragmentation costs Android developer attention, study shows

Android fragmentation could turn up to be more dangerous than frustrating, according to a recent study. Developer interest in the platform has decreased recently and fragmentation is quoted as the main reason f    

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